The Parsi-Cola bottle seems to be popular in glass. This is probably because it is competing with Zam-Zam, another popular cola that is known for its glass bottles. Zam-Zam's glass bottles are part of its marketing strategy - to use Iranian history. The glass bottle is more antiquated.
Both Parsi-Cola and Zam-Zam claim to be Iran's "national" drink. Parsi-Cola's very NAME is evidence of this (Parsi=Farsi=Persian=Iranian). They are capitalizing on the politics of production in Iran. Many sources say that Iranians want to drink pop while avoiding American products (such as Pepsi and Coke). In politics, the US is "The Great Satan." However, it's also interesting how the Parsi-Cola bottles are modeled after Pepsi and Coke bottles. The colours and shapes are extremely reminiscent of its American counterparts.
Something else I noticed is that Parsi-Cola has both Farsi and English writing on it. I don't know why this might be. Perhaps it's to attract tourists?
http://k43.pbase.com/o4/93/329493/1/58068895.IranMar064221.jpg
http://parsikhabar.net/wp-content/parsicola-blog2.jpg
http://www.iranian.com/PhotoDay/Dec98/Images/cola.gif
http://haft2.com/haft2know/blogimages/coke.jpg
http://www.pepreinvent.com/download/pepsi/product_shots/pepsi_bottle.jpg
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